Posts Tagged
marketing

  • Is AbbVie’s Vicodin REALLY a Generic??

    It all depends what you mean by the word “generic.”  Allow me to explain. adsenseyu2 The ads are everywhere.  They read “priced like a generic, because it IS a generic.”  If you haven’t seen the ads, just check out Abbvie’s own website and see for yourself. ...

    Author : Jason Poquette
  • Pharmacy Ownership – an Interview with Pharmacist Tony De Nicola

    Ralph Waldo Emerson, that Boston-born poet of the 19th century, once said “Dare to live the life you have dreamed for yourself.  Go forward and make your dreams come true.” adsenseyu2 Sometimes I dream.  I dream of a high-tech pharmacy with state-of-the art computers, equipment and services to...

    Author : Jason Poquette